Showing posts with label property portal. Show all posts
Showing posts with label property portal. Show all posts

Tuesday, February 20, 2018

Upload And Forget - Tuesday


‘Oh for f***s sake!’ Exclaims assistant manager T, as his phone handset hits the cradle damagingly.
‘What is it?’ Asks negotiator S, with a sympathetic smile.
‘Another w****r who is making a huge property mistake.’ Spits T, angrily.
‘You’re going to need to narrow it down a bit.’ Replies S with a giggle.

She has a point. Even the most seasoned of businesspeople have blinkers on when it comes to making sensible decisions on property matters. It’s a murky fog of greed, emotion and anxiety - no wonder you need a trusted professional to hold your hand.

‘Those f***-wits in the two bed flat I valued have only gone and given it to some on-line cowboys for an up-front fee.’ Reveals T, face turning puce.
‘That’s their look out then.’ Soothes S. ‘They’ll most likely be back in three months, chastened and out of pocket.’
‘They’ll be too embarrassed to see me again.’ Predicts T, probably accurately. ‘ It’ll end up on the market with those idiots down the road.’ T sweeps a derisory hand towards one of our competitors in town, a cheap-and-cheerful outfit - without the humour element.

‘I imagine you pointed out to them the folly of paying in advance for a future service?’ I say, semi-rhetorically.
‘Of course I cocking did.’ Snarls T.
‘Swear box is is waiting.’ I admonish, nodding towards the office expletive collector.
‘Put me down for a f***ing fiver then.’ Says T dismissively. ‘I’m fed-up with these myopic idiots.’

T has a point. As I try to tell the public and train my staff; if you buy a car, it’s pretty easy to see the distinction in price between a Mercedes and a Micra. But trying to compare a service - one you’ve yet to receive - on the basis of some promises from a profession that is hardly held in high esteem by the public, isn’t such an easy pitch.

‘These cretins don’t seem to understand getting a sale through to completion is massively more than just listing a home on a property portal.’ Says T, dejectedly.
‘They’ll find out.’ Soothes S.
‘Not until it’s too late.’ Grumbles T.

He’s right again. Most high street agents offer a no-sale, no-fee, arrangement. The hard work often begins after a sale has been agreed, with lender and title problems, protracted chains to negotiate and a several month sale process to navigate. This is when an experienced and qualified estate agent earns their corn.They have to, otherwise they don’t get paid.

‘Why do people do it?’ Wails T.
‘Because they think they are saving a thousand pounds or two.’ Says S.
‘More often than not, they under-sell if the market isn’t tested property.’ Replies T. ‘And that’s before the sale has to be rescued multiple times ahead of an exchange of contracts.’
‘They probably signed up for the on-line cowboys’ call-centre conveyancing service too.’ Says S, not helping matters.

This is another area yet to be fully understood by a naive public. A cheap shirt, you pretty much know is going to fall apart after a wash or two - a cheap solicitor will leave you even more exposed.
Obviously some people will have a successful experience with an on-line estate agent, but in my view it’s the digital equivalent of putting a postcard advertising your house in a newsagent’s window. Just for £1,000 - not £2.50 a fortnight.

‘Did they pay the money in advance, or take the deferred payment  option?’ I ask T. Some outfits, dodge the thorny issue of folk not wanting to pay ahead of delivery, by signing the seller up on a pay-later scheme. I wouldn’t advise my worst enemy to do that.

‘Paid now.’ Says T. ‘ I mean, it’s like shelling out for an over-priced hooker and finding she doesn’t come.’
‘And neither do you.’ Adds loose lettings lush B, unhelpfully. 
It’s not. Although…..

‘Make a note to call them once a fortnight until they are ready to use us.’ I instruct T. ‘They’ll probably be talking to you more often than some faceless, so called local property expert, who lives fifty miles away.’

‘They don’t deserve me.’ Snipes T.

They do.

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Monday, February 23, 2015

Kissing Frogs - Monday


‘You’re not going to be happy.’ Suggests negotiator S as I re-enter the office, smiling at me apologetically. The choices are endless if I’m expected to guess events likely to lower my mood, where the property business is concerned.

A sale could have fallen through, a chain of buyers outside my control may have collapsed, a surveyor might have rubbished a house we have agreed a sale on, a vendor might have changed their mind and decided not to move despite a deal being agreed on their home - oh you get the picture…

‘Narrow it down then.’ I say resignedly, as I shrug off my coat and walk on auto-pilot to see what horrors are lurking in the message book.
‘We’re double booked on viewings later.’ Says S, shooting a quick glance towards F the hapless trainee. She tries to cover it, but I know straight away who the culprit is. I just don’t know the crime yet.

Now there shouldn’t be an issue with viewings being arranged, they are the seed-corn of every sale. Even if the appointment comes to nothing it ensure the homeowners know we are actively promoting their home, not just posting a listing on a property portal and sticking a poorly-framed photo in the office window. So why the problem?

S answers even before I’ve fired up a spare computer screen.
‘It’s The Richardson’s,’ she announces with a shrug. ‘They want to look at the new instruction off The Avenue. I’m sorry, only you are available to do it.’
I shoot a glance towards F, then towards the office swear box. Both cost me dearly, on a weekly basis.

‘I didn’t know who they were.’ Gabbles F, cheeks turning crimson.
‘The Richardson’s?’ I say, looking at S and pointedly ignoring F.
S answers in the affirmative.
‘The monumental time wasters?’ I continue, acid reflux rising.
‘Yes. sorry.’
‘The tossers who have been looking for five years?’
‘Uh-huh.’
‘Who never put their own house on the market even though I’ve valued it four times.’
‘That’s them.’
‘Who have viewed over one hundred properties and not been happy with a single one?’
‘The very same.’ says S, turning back to her keyboard.

Now the number-crunchers - my bean-counter boss being a fully paid up figure-fiddler, included - would have you believe that no viewing is a wasted one, that every no takes you closer to a yes. That, if you hit your targets for viewings and valuations and pour enough in to the top of the sales funnel, the required results will trickle out the bottom. They’ve clearly never met Mr and Mrs Richardson.

Some people will find fault with every home they see and in the unlikely event you ever show them something they might want to buy, I can guarantee they’d want too much money for their own precious house and somebody else in a more favourable position, with more realistic expectations, would beat them to the contract.

These are the sort of irritating pedants you’ll see on one of the endless property porn television programmes that pad out the viewing schedules. The type who want to escape to the country but want to be near the shops.Who want to downsize but expect to take all their bulky furniture with them. Who want to trade up to a dearer area, but don’t expect to pay any more money.

Most folk have a list of negotiable requirements for their next home. These mind-f***ers have a screed of non-flexible, demands. Even the prissy Escape to The Country Presenter with the beard, or the chubby ex-choirboy who wishes his voice had never broken, will be driven to distraction. I suspect once the cameras stop rolling the presenters’ opinions of these freeloaders are far from cherubic.  And yet…

‘You going still, then?’ Says assistant manger T as he pulls on his coat, at the appointed viewing time. He managed to grab the simultaneous appointment. I have an elephantine memory, retribution will be served frozen.

‘You never know.’I tell him frostily.
‘That’s the spirit.’ Cajoles S, with a winning smile. ‘They might love it.’


They didn’t.

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